Researcher and Content Writer
Hannah Camp
I translate complex ideas and stuffy research into conversational, easy, compelling copy. I uncover the "why" and make your audience feel it, too. For example: Need dense instruction manuals turned into user-friendly listicles and calls to action aimed at small restaurant owners? I'll take that off your hands--with a quick turnaround to boot.
Featured Work
Articles & Blogs
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This blog demystifies a small business owner’s payroll and income responsibilities.
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A short listicle on budgeting with a plug for a startup car insurance company.
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An easy, breezy breakdown of the plusses and process of partnering with an insurance company.
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I collaborated with an editor for this guide to workers' comp insurance in Pennsylvania. This project not only required a ton of fact-checking, problem-solving, and filling-of-information-gaps but also turning dry government/insurance speak into something you'll actually enjoy reading.
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Another listicle of money-saving tips for summer travel and a plug for a startup car insurance company.
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You’re in great company if you’ve set your sights on opening a brand-new business in Utah. Utah small businesses make up a whopping 99.3% of the economic landscape, with over 310,000 small establishments employing around 600,000 workers—which means small businesses are responsible for over 45% of the whole state’s payroll. Phew—that’s a massive piece of the economic pie!
Starting a small business isn’t easy—but it can be accomplished so long as you’re honest about your strengths (and weaknesses)...
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Accessible, SEO-driven guide to getting your food handling license in all fifty states.
Fundraising
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A write-up for the Fairfield County Foundation laying out the background, vision, and purpose of my client's nonprofit organization.
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After researching this nonprofit's founder and history, I made a series of SM posts for National Day of Giving that put a fresh, accessible spin on their vision. This mini essay is one of their most-shared posts of all time -- a fundraising post at that!
Social Media
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Here's a short, unofficial Facebook how-to-guide for Overdrive -- an app that makes borrowing free e-books and audio books easy.
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Highlighting one of my client's best services--free audiobooks (and how to get them)!
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This nonprofit had been trying to hype their historical tour but couldn't get more than a handful of people to attend.
I chose a different marketing direction, to great success. Not only is this their most shared, commented, and "liked" FB post, their tour attendance exploded in the weeks and months following.
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This piece shows that, in small doses, a flair of creative writing can be just what the social media doctor ordered.
In this Instagram post, I emphasized a certain nonprofit's unique outdoor setting with a short, flowery description in hopes of drawing in more tourists. It became one of their most-liked, saved, and shared Instagram posts.